Marianne Williamson announces her third campaign manager
The long shot presidential candidate has compared her staff turnover to Lincoln’s during the Civil War.
Marianne Williamson announced her new campaign manager for her 2024 presidential bid on Friday.
Carlos Cardona, formerly her New Hampshire state director, will be the third person to occupy the top post since the campaign launched.
“The decision to promote Carlos Cardona represents the campaign's commitment to acknowledging precedent set in the Democratic primary season to allow the voters of the ‘first in the nation’ state to be heard,” Williamson’s announcement read.
The elevation of Cardona comes as Williamson starts a 13-stop New Hampshire and Boston campaign tour for the July Fourth weekend — a tour that will be orchestrated by the new campaign chief.
Cardona started with the campaign in March but left the team soon after, citing family medical reasons. During his separation from the campaign, he told POLITICO that he didn’t have plans to return. He was emphatic that leaving the campaign had nothing to do with Williamson’s management style, which has been cited for the loss of multiple staffers on this campaign and in the past.
He also said he was “super excited” about Roza Calderon, Williamson’s second campaign manager. Calderon ended up quitting the campaign last week after less than one month in the job. She had taken over for Peter Daou, who was an interim campaign manager before that.
In response to turnover in the campaign’s top job, Williamson has compared herself to some of the union’s foremost leaders during the Civil War. “Lincoln went through 12 generals before he got to Ulysses S. Grant,” she told the Breaking Points podcast. “So these narratives are created.”
In an interview with POLITICO on Tuesday, days before his promotion, Cardona compared Williamson to then-Sen. Barack Obama in 2008.
“Marianne has a similar message to Obama,” Cardona said. “I think we’re quick to forget where Obama came from. He was not a pro-establishment candidate at the time. He was running against Hillary Clinton.”
Cardona said that in the same way Obama overcame people’s doubts about his competence to become president as a young senator and Black man, Williamson — who has never held public office and is best known for her best-selling spirituality books — can, too.
“America loves an underdog story, America is the underdog story,” he added.